The convergence of content art and data science.

Marketing

We begin brand marketing once you have a solid direction and foundation resulting from a brand build. Above the foundation are the building blocks of traditional marketing services. Got it? Let’s audit your current state to create a baseline, develop a marketing strategy and plan, then execute. Marketing is a science and an art, so plan to pivot based on analytical results. 

We have endless options, so let’s begin with a Marketing Audit to determine the current state. Looking ahead, choose from the below services. When you are ready to dive deep, we’ll hand you off to a marketing firm with key messages and a brand book of rules and regulations to steer the boat for years to come.  

Global Brand Marketing Bundle

With a fresh brand platform, we’ll get you on your way to lay a marketing baseline. 

  • Social Media Profile Setup
  • Newsletter: Strategy, Template, Database Segmentation
  • Blog: Strategic Execution and Optimization
  • Community Engagement Plans
  • Content Calendar Consult

Strategy

  • Marketing Strategy
  • Messaging Strategy
  • Channel Strategy
  • Content Marketing 

Digital Marketing

All channels must be aligned with the brand platform. When the audience enters a channel it should have the same look, voice and messaging to be effective.

  • Digital Marketing
  • Digital Marketing Audit
  • Digital Strategy
  • Social Media Strategy
  • Social Media Setup and Execution
  • Paid Social Campaigns
  • Organic Social Campaigns
  • Google Analytics Creation and Reporting
  • Search Engine Optimization (SEO)
  • Pay Per Click (PPC)
  • AdWords
  • Pay Per Click
  • Digital Marketing
  • Digital Marketing Audit
  • Digital Strategy
  • Social Media Strategy
  • Social Media Setup and Execution
  • Paid Social Campaigns
  • Organic Social Campaigns
  • Google Analytics Creation and Reporting
  • Search Engine Optimization (SEO)
  • Pay Per Click (PPC)
  • AdWords
  • Pay Per Click

Website

A website should easily tell the story of the brand. With a brand foundation, the site will be revised to place the story forward. The below gives you a framework of the process:

  • Data Discovery Session: Yoast Usage, Google Analytics, Social Channels
  • Story Content Dialed and Translate to the Site
  • Site Wireframe Revisions
  • Content Creation 
  • Based on Rate Drop Metrics, Focus Spend on Blog, News and Social 

Planning and Content

  • Marketing Calendar
  • Marketing Budget
    • Content Creation
    • Development / Sponsorship Campaigns
    • Creation and Implementation of Brand Ambassador Programs
    • PowerPoint Decks (Funding, Sales Presentations, Speaking, etc.)