Workshop: Defining Brand Values
Broken into bite-sized pieces, get a taste of how Callosum guides clients through a Comprehensive Brand Build.
Values are the cornerstone of the organization. Having them set is more than hanging the list on the wall or posting it to your website. It is the ethos of the organization that provides a litmus test for when big decisions need to be made. Is your team split on a decision? Pull out your values and see which action aligns better with your values.
You’ll walk away with tangible values, worksheets, and a script to get your team onboard if your organization is lacking this brand platform element. Join the online workshop over your lunch hour. Bring your laptop, pen, paper, and team.
Registration window Feb 27 – March 11, 2020.