Vlog: Greg Mazu
An interview series where conversation grounded in PURPOSE gives outdoor industry insight.
Guest: Greg Mazu, CEO of Singletrack Trails
Location: Fort Collins, CO, and miles and miles of windshield time
What can you expect? We always cover the guest’s purpose, how they integrate it into business, and the strategy behind growth. The flavor comes with each guest as they share a career thread
Bio: Based in Fort Collins, Colorado, Greg is the Chief Executive Officer (or more aptly Chief Encouragement Officer) of Singletrack Trails, founded in 2004 which evolved from a trail-building company to an outdoor recreation development firm. Now in 2024 with a staff of 54. Singletrack Trails has evolved into 6 companies – for today we will focus on Singletrack Trails.
Listen to the interview.
Watch the interview.
Key Points
- 4:51 Purpose and infrastructure
- 5:48 A company of culture
- 7:02 Industry shift to the journey
- 14:55 Urban community builds
- 29:15 Valuing natural surface
- 38:54 Entrepreneurial tip x 10
Resources
Find Greg
