Archive for December 2008

leadership presence tip: Consider fine-tuned brands – Nike, Apple and Southwest Airlines. Stellar products, advertising/marketing campaigns, and the staff sing the service mindset. Believing each unique individual has something to teach you and you to teach them, you walk away feeling they’ve gone the “extra mile”. Check your attitude and mood. If you’re not looking,…

leadership presence tip: Mature, baby boomer, x, and y. It’s the first time in history with 4 generations in the workplace. Example being, my father, 80, has yet to retire nor does expect to. Work keeps him young! Subtract 20 years from each generation and theoretically his great-grandson is 20 and working. This creates new dynamics.…

business etiquette tip: The fact is having a great handshake is a life skill we should all cultivate. In business etiquette, often overlooked, a handshake is your first point of physical contact. Western etiquette rules exist to assist behavior between people, so that rather than guess how one should act, one may know the proper behavior.…

leadership presence tip: What’s the best way to rate a restaurant?  Visit the powder room. Is it clean? Well-stocked? Decorated nicely? Smell fresh? Arranged logically? Do you leave feeling fresh or filthy? Callosum calls this spatial branding. Anywhere a client/consumer steps must be branded. Corporately consider: reception area, conference room entrance, conference room interiors, and rest…