West Slope Startup Week – The Quadruple Bottom Line

WSSW Quadruple Bottom Line Hero

Step inside the mind of an outdoor industry startup founder as he shares the foundation of his purpose-driven retail bike shop. From education and a health crisis, to shop conception and blossoming partnerships. Moderated by his branding agency, walk away having explored the highs and lows of navigating opening the doors for impact ahead. The…

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Leadership Live Fridays – The Nature of Leadership

Leadership Live Fridays

Merritt Minnemeyer, PCC, ELI-MP has the gift of asking thought-provoking questions which stay with you for days. What questions might you have for me? Master of One Coaching Leadership Live Friday is at it again! Join us Friday, June 17 2022, with special guest Clare Hefferren, as we talk about drawing inspiration and wisdom from the…

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How To Optimize Entrepreneurial Life with Flow-state

Startup Colorado wraps up the blog series of the intersection of entrepreneurialism, burnout, and flow state. You’ve probably thought about flow-state from a sport perspective, but in today’s blog, Clare Hefferren shows us how it can be used in entrepreneurship. Read Part 3 in her series about surviving burnout and finding a better way of…

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Melanin Base Camp: #DiversifyOutdoors

We couldn’t predict the social injustices our country would face this year after centuries of oppression have plagued our nation. With this in mind, we sought out organizations that were dedicated to furthering inclusion in the outdoor recreation industry. In our research of social injustices, we were thrilled to find Melanin Base Camp as Callosum…

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Brainwaves: Oct 2020 edition

Your Company Can Help Change the World Today, I bring you insight on how to support purpose-driven brands and how to turn your business into one. You’ll find that and more in the video explaining how your company can take its first steps to make a social impact and the benefits it will bring. Then,…

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Outdoor Retailer Snow Show 2020

Outdoor Retailer SnowShow Event Feature

Trade Show: January 28-31.On-Snow Demo Days: February 3-4, 2020. Callosum’s niche is the Outdoor Industry and Mountain Lifestyle industries so our course our jam is the Outdoor Retailer Show! We’d love to chat at Denver’s Outdoor Retailer Snow Show at the Denver Convention Center. We plan to attend Industry Intelligence Day on January 28th in addition to…

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CampSight VAIL 2019

Campsight Vail 2019

April 10-12, 2019 | CampSight VAIL 2019 in Vail, CO.  Please join us at CampSight in VAIL April 10 – 12. It is an innovation and marketing ‘unconference’ for outdoor industry brands, adventurous visionaries and bold storytellers. This year’s theme Sustainability will feature some of the top sustainability experts, marketing leaders, and storytellers. Callosum’s Clare will be hosting a Coffee Meetup entitled: Branding:…

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