Posts by Clare Hefferren

wardrobe tip: Employed or unemployed, now is the time to sharpen your personal brand to stay top of mind with your current or potential employer. How to weather the recession while looking sharp? Savings tip #1: Tailoring clothing. Brush up your look by tailoring suits versus buying new. Spend the savings on a memorable less-costly…

Callosum maintains a network of affiliates who collaborate with Callosum and our clients to offer the best in professional development and staff branding. Understand the expertise of our affiliates — Josette Goldberg, P.J. McGuire and John Vautier — on our management page. Our go-to network enables our clients to accomplish goals quickly and efficiently utilize…

With great pleasure, I announce the launch of our People-First BrandingSM service. In this economic climate, having a nimble, productive staff is critical to success. People-First BrandingSM gives employees the tools they need to make a marked improvement in their performance — and the company’s bottom line. To learn more click here. I would appreciate the…

an etiquette tip: lav⋅a⋅to⋅ry [lav–uh-tawr-ee, -tohr-ee] –noun, plural -ries. A room fitted with equipment for washing the hands & face & usually with flush toilet facilities. More commonly known as ‘the loo’. Basic rules of men’s restroom etiquette: 1] Choose a station as furthest from the others. 2] In case 1 cannot be achieved, use a…

client relations tip: Sales, account and project teams dictate the success of a service-based company. When presenting to clients, does your team spirit shine? Does the client gain trust and admiration when watching your team dynamics? It’s an account deal breaker. Consider: Do your team members respect each other? Do you encourage individual continual growth? Do you…

grooming tip: When considering physical image, the triangle [defined as the shoulders, neckline and head] is vital as the most seen and memorable body area. Specific to hair, are you looking sharp? Is cut/shape reflective of you and your personal style? Your age? Style time realistic? In alignment with your daily environment? For example, a ‘bohemian…

leadership presence tip: Recruiters say executive presence is the most vital factor when placing a candidate. Explore, what is it you hold true about yourself that creates a unique presence?  The eight factors of executive presence are: focus, intellect, charisma, communication skills, passion, culture fit, poise and appearance. Consider, are you self-aware, confident and gracious…

wardrobe tip: Why hiring a wardrobe consultant may be your smartest savings move this year. Excerpt: It’s counter-intuitive, but spending money saves you money. By hiring a wardrobe consultant, they’ll show you what you don’t need to buy, to shop with a purpose and ensure you buy the right items. The average manager-level professional spends $5000 annually…

client event: Beta Boutique Stacked Rack Sample Sale | Ladies + Mens Designer Sample & Boutique Overstock Sale Sat. Jan 24 10-6, Sun. Jan 25 12-5. 40-90% off retail price. Price range $2-$150 in 8,000 sq ft space. Featuring mens and womenswear: Alice & Olivia, Blake Standard, Cass Guy, Distilled, Eskell, Hyden Yoo, JBrand, James Perse, John Varatos…

etiquette tip: New technology unfolds at an increasing pace – the latest being text messaging. A little is fine and sometimes very useful, but please use technology with etiquette reservation. Foremost, a text message should only be used if you have already developed a relationship. Just getting to know someone? Pickup the phone or email…